How is marketing content management different from general content management?
The incorporation of generative artificial intelligence (AI) driven by Adobe Sensei GenAI is one of the standout characteristics of Adobe Experience Manager Sites. The platform's capabilities are enhanced by this potent AI technology, which gives users access to work that is quicker and smarter. Here are some advantages of using Sensei GenAI:
The in-context editor in the Experience Manager Sites Universal Editor offers a variety of tools for copywriting, rewriting, summarizing, and changing tone of voice. With the help of our user-friendly editor, users can update the text directly, tailoring it to their own needs and preserving a consistent brand voice throughout all touchpoints.
Content Style: Using Sensei GenAI, you can produce content that reflects your brand's voice and is consistent with your brand's messaging and style rules. Furthermore, it makes use of current product data as well as client profiles and behaviors to produce tailored content that appeals to your audience.